Author Archives: tanaijah

Good This window portrays so much balance and harmony. Along with that, there’s a hint of surprise in the display as well. Looking at the display gave me summer vibes, showing me something that can be worn for the Fourth of July and can be matched with multiple choices of handbags. The surprise element comesContinue reading “Visual Merchandising Analysis 4”

Bad – Deb This window display can use a little more work. The display uses lighting that is very dull and hard to see. I like the choice of clothing and the harmony between the colors but it is hard. There has to be some emphasis to catch the eye of the person walking by.Continue reading “Visual Merchandising Analysis 3”

Kenzo – the good I particularly love this window display. The messages in the display sends the receiver the idea that the store sales casual everyday clothing to it’s customers. The color scheme consists of 2 primary colors, red and blue, and the neutral colors of white and black to make a calming display. TheContinue reading “Visual Merchandising Analysis 2”

The Good Louis Vuitton has a good display to promote his line. The color of the display is really effective. He has a great flow of color making the display catch the eye of the customer passing by. The color of the attire flows together coming from the same color schemes at different values. TakingContinue reading “Visual Merchandising Analysis 1”

Welcome to Tanaijah’s blog. My name is Tanaijah Fields. I attend Illinois State University as a junior after transferring from Ball State University Spring semester of my Freshman year. I am a Fashion Design and Merchandising major. I have been interested in fashion since I was about four years old. I started coming up withContinue reading “Introduction”